100 years.
 
Style. Fashion. Music.
 
100 seconds.
 
Go:
 
 
In anticipation for its September 13th launch, Westfield Stratford City – the soon-to-be largest urban European shopping center — created the above video for promotional interest. For all you Londoners out there, this would definitely make me go shop there. For the rest of us, it seems we’ll have to either buy a plane ticket or be content with hitting the replay button a billion times.
 
Directed by Jake Lunt with the Viral Factory, this video is an amazing amalgam of the past 100 years of East London’s fashion, music, and dance. Way better than a history book, don’t you think?
 
(Info courtesy of laughingsquid.com.)