When I came across the Spring 2011 Campaign for Pull and Bear on Fashion Gone Rogue, I got so excited that I just couldn’t wait to share it!

The soft and ethereal vibe of these pictures is so breathtaking! This Spanish line is being added to my list of favorites! I can’t wait to see what they do next!

I love the use of patterns and stunning natural backgrounds. How perfect is that floral crown?

Lots of lace and soft muted tones, perfect for Spring!

This is such a great shot! I love the barely there makeup with flower petals adorning the face. So conceptual, yet it somehow doesn’t seem over the top.

Make sure to check out this amazing campaign and don’t skip the video! It’s absolutely amazing, like the perfect summer actualized in a short film. It reminds me of summers in Chico, relaxing in the park and swimming in the creek. Enjoy!