Here at Lulus, we do our best to bring all of you the most unique clothing we can find from companies that share similar goals of affordability, wearability, and individuality. One such company, Everly Clothing, is not only one of my top favorite Lulus brands, but it is also a name with a real heart behind it.
When I contacted founders – and sisters! – Adriana and Fabiana, they were thrilled to do an interview. They even threw in some never-seen-before pictures from their Fall LookBook, as well as photos from around the office. Read on for their spin on the fashion, food, and staying friends through it all!
Where did the name Everly originate?
Adri & Fabe: In the beginning stages of starting our clothing line and coming up with a name and muses, we realized we wanted to create a girl who would ultimately be our ever changing muse. We researched tons of books and magazines, and when we both heard the name Everly, we knew we wanted our girl to be called Everly.
There are a lot of aspiring designers out there. How did you make Everly Clothing a success?
Adri & Fabe: Honestly, we really believe with all of our hearts that Everly has been successful so far because of love. This might sound cheesy, but working together as sisters and best friends – everything we create together has been pieces we absolutely love. When launching our line we really ran with the idea to do what we love and hoped everything else would fall into place.
Any words of wisdom for starting your own business?
Adri & Fabe: Be ready to work hard and there is no job too small for the boss. Your energy will flow through the company so always be positive in all that you do.
What your favorite part of running Everly? The hardest part?
Adri: My most favorite part about running Everly is working with Fabe. Everyday I really feel inspired to do my best and feel challenged to bring something to the table. I also love seeing our entire team from design to production to sales come together to make Everly come to life. The hardest part is definitely finding the right people to work with and dealing with so many different people and personalities in all aspects of the business.
What’s it like to work together as sisters?
Adri & Fabe: We realized we are fortunate because it’s not everyone who can work with their siblings. Before being partners we were best friends and really spent every waking moment together since we were kids. We had the same group of friends in high school and we shared rooms for more than 10 years where we would stay up late chit chatting about life, boys (and more boys). We rarely fight and when we do, it lasts for about 10 minutes and then we forget the reason we were even mad in the first place. The best thing about working together is that we can be completely honest with each other without any barriers. We have a deep understanding that anything that is said — is said with good intentions and is never meant to harm the other person. It’s been a great journey so far and we are thankful for each other – through good times and bad.
(Everly Mood Board)
Your website bio says that you love travel art, music, photography, food, and vintage. How do you incorporate all of this into your dresses and clothing?
Fabe: We take inspiration from everything we see and do. We might take a color from a photo we both love or a lace idea from a beautiful vintage dress we snagged at a thrift store or flea market. Seeing a beautiful photograph might inspire us at the beginning of the season and might be what the entire collection focuses on for that one season.
Do you actually design every item, or do you have a big creative team?
Adri & Fabe: Here’s how it works: Fabe is our designer for Everly and we actually design every single item. On a daily basis we are e-mailing and texting each other what is inspiring us at the moment and Fabe uses all that inspiration to create a look. Once the sample is made, Adri wears the sample and both of us will stand in front of the mirror commenting on what we love or what can be changed about the garment. It’s like playing dress up everyday, but in real life.
(Everly Clothing Patterns)
Best moment so far in this business?
Adri & Fabe: The best moment so far in our business has been watching it grow and we absolutely love receiving e-mails from people saying they love Everly and want more of it. Connecting with the girls who wear Everly through Facebook, Twitter, and Instagram has been amazing.
What’s your favorite food/comfort food/standby for chilling out or distressing?
Adri: Hands down tomato basil soup with a grilled cheese.
Fabe: Shabu shabu (Japenese hotpot) or homemade chicken soup.
If we looked in your closet right now, what would we find?
Adri: A lot of black. I love black. You would also find tons of all types of dresses and lots of vintage goodies found at flea markets.
Fabe: Button down tops of all colors and lots of coats. You would also find a rack of blazers and a lot of gold vintage jewelry.
If you had to pick three items of makeup to live with the rest of your life, what would they be?
Chanel Moisturizing Bronzing Powder. I got this as a birthday gift from my oldest sister and learned how to use bronzer through Bergdorf Goodman’s Twitter (@bergdorfs). Their Twitter girl gave a step by step picture tutorial, and I noticed it did make a big difference! (who knew Twitter would teach me how to put on makeup?!).
Laura Mercier Oil Free Tinted Moisturizer SPF 20. Fabe introduced me to this and I have loved it since the first time she let me borrow hers. It’s like colorful lotion that will hide all your blemishes.
Chanel Teint Innocence.The salesgirl at the Chanel counter swore by this foundation and told me all her model friends gave themselves touch ups during the day with it. I totally fell for it and now can’t live without it. (That salesgirl deserves a promotion!)
Laura Mercier’s Undercover Pot was introduced to me by a friend and who swore by it. She promised me it would cover anything at anytime. I gave it a try, and it’s become my go to source for hiding anything.
Chanel’s Automatic Liquid Eyeliner has never failed me with smudging – even after a good cry.
Nars’ blush in Mata Hari never fails to bring me to life!! No matter day or night, it always give me rosy cheeks that don’t make me look tired.
What do you splurge on when it comes to completing your look?
Adri: Facials. My facialist once told me that having great skin is the best accessory a girl can have.
Fabe: A nice chunky necklace.
Are there any current fashion trends that you’re really into? Any that you don’t like so much?
Adri: I am obsessed with all the bright legwear I’ve been seeing around and am loving the cutouts and high-low anything.
Fabe: Right now I am loving chevron prints and colored lace. Fur vests are a must this season.
What’s the best piece of advice you’ve ever gotten when it comes to fashion?
Adri & Fabe: LESS IS MORE.
A little note: We are so excited for the next chapter, and we feel so grateful everyday to be working together and to be a part of the Lulus community. We’re in the process of giving our blog a facelift and can’t wait to share our stories and experiences in running our business and life at Everly. Connect with us on Facebook or Twitter for upcoming events.
XOXO, Adri and Fabe