FashionNew Lookbook! Beachy Keen

Are you feeling Beachy Keen?
Then check out our new LookBook!!!
Shot in beautiful Venice, California, we combined our love of sun and fashion to create one of our favorite photoshoots yet!
P.S. Check out her hair in the photos below. I’m seriously obsessed!
Intrigued yet?
Then head on over to LuLu*s to see all the rest of these great looks! Outlet Sale!!!

Hey ladies and most loyal customers!
We just wanted to give you all the heads up on our annual outlet sale taking place next week!
And Enter our $100 Raffle!!!!!
When: Sat. March 26, 2011 & Sun. March 27, 2011
Where: 117 W. 7th St. in Downtown Chico, CA between Main and Broadway across from Tin Roof Bakery
Time: 9 am
*All Sales are Final*Cash Only*
* A portion of the proceeds from the sale will go to Rosedale Elementary School. Rosedale is a magnet school for Spanish Two Way Immersion. The school’s mission is to “provide a culture of lifelong learning for all students through dual immersion.”
We know that many of you are out in the far reaches, but if you are anywhere nearby, gather up the girlfriends and spend a day in lovely downtown Chico!!

FashionJenny’s Outfit Tip: Cozy Up in Feminine Layers

This week got a little bit chilly in Northern California so, by default, we’ve started to become experts at layering up. Jenny (our new fashionably fresh intern) put this lacy, layered, belted, and draped outfit together for all of our benefits. 

Layer one began with the Shop Girl Pink Dress belted with the Dude Ranch Skinny Belt in Grey.

Over such a feminine dress, a grey jacket with a little bit of body and a scarf make a great heart warming combo. Jenny’s wearing the Pretty In Prague Grey Jacket and the Tulle They Call Me Mallow Cream Scarf to achieve this effect. 

Last but certainly not least make sure to wear the right leggings like The Race to Lace White Leggings and thigh high heeled boots for a day to night finish like the Mixx Laura 10 Grey Suede Thigh High High Heel Boots. 

FYI Jenny’s hat is a vintage piece, so check out our vintage periodically for one of a kind wonders!

How are you keeping your outfits comfy, warm, and feminine this winter? 

FashionHappy Friday at!!

I caught some girls lookin oh-so fine today at work, so I’d thought I’d share their outfits with everyone!

On the left is the December Love Story Tunic

In the middle is the Sandmaiden Blush Pink Jumpsuit.

And Last but not least we have the Inertia Black Feather Earrings


FashionTrend Report: The Great Lengths of Maxi Dresses!

I am absolutely smitten that maxi dressesĀ and skirts are some of key pieces for fall.

I adore the sillhouettes that they create, as well as their free and flowing nature. I also enjoy that the boho/peasant skirt look isn’t the prevailing look for this trend. The basic, solid colors used bring an uncomplicated elegance to the outfit and is also perfect for those who stray away from bold prints and flower patterns.

I have scoured my favorite street style blogs to bring you my favorite examples of this linear trend.

Here is a picture of me a last week in front of wearing my interpretaion of the style.

I’m sporting the Hot Chocolate Brown Maxi Dress, a black leather jacket, Leopards & Lace Silk Scarf, cutout tan flats, and the Zooey Bow Earrings.